SERVICES

  • 1. Tracking Study
    • i) Retail tracking
    • We have experience with retail tracking for 8 years. Telco and Chemical Company have been trust with GRP to using our service for long term contract. Retail tracking keeps you abreast of market movement, highlighting your sales against the total market, helping you to identify key areas of growth and opportunity. With our technology, Galatic, for our retail measurement services captures sales and price data from virtually every major retail chain.

      • Representative sample of retailers:
        • - Geographical sampling
        • - Stratified by size and type of outlets
        • - Distributed by type of location
        • - Spread over in each targeted survey area.

      • 2. Outdoor Media Measurement and Travel Survey
      • A comprehensive method which provides both quantitative and qualitative 
review of outdoor media.

      • 3. Pre and Post Advertising Test
      • 4. Pre/Post Launching Study
      • 5. Sensory Test
      • 6. Market Segmentation
      • 7. Customer Satisfaction and Loyalty
      • 8. Employee Satisfaction
      • 9. Mystery Shoppers
      • 10. Image Study
      • 11. Usage Attitude and Image Study
      • 12. Demand Forecasting
      • 13. Market Competition Analysis
      • 14. Channel Distribution Analysis
      • 15. Application of Conjoint Analysis for product development and price elasticity
      • 16. Media Audience Measurements
      • 17. Business Confidence Index