Many clients want to understand the trend of their performance in the market within certain period of time. Tracking Survey is conducted to answer the need of clients. The panels/respondents will be visited once or twice a month depends on the needs of the data. To refresh the panels, in every 3 months we discard some of them and change with the new ones.
With this method, clients can understand the trend of their performance in the market. To get them better understanding, GRP provides a dashboard so that they can see the process them-selves. The dashboard is varied from one client to another, depends on the need of each client. The dashboard is uniquely owned by client and can be moved to their server.